Get a website that is found by Google

Search Engine Optimisation (SEO) is arguably the most important part of a website. 

If your website can't be found, it may as well not exist.

SEO can be confusing and difficult to understand.

Many website developers don't offer much help or advice when it comes to SEO.

You don’t want to spend thousands of dollars on a website only to discover that it does not display in search results.

There are many aspects that contribute to achieving good search engine rankings, including 

  • The platform the website is built on

  • How the website structured and the code in the background

  • The quality and volume of text content

  • External factors such as back-links and what your competition are doing with their websites.

We take a holistic approach to search Engine optimisation using a combination of different on-page and off-page strategies. 

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The Basics of Search Engine Optimisation

The more you as a website owner understands about SEO, the better

Here are some simple definitions for common SEO terms.

 Search Engine –
a website people use to search for information on the internet e.g Google, Bing etc.

 Search Results –
the list of pages that is returned by a Search Engine

Rankings –
How high up you are on the list of results

 Search Engine Optimisation (SEO) –
anything you do to your website to increase your rankings.

Our website platform is great for SEO

We have spent many years developing a platform that allows for full flexibility. 

This means we have complete control over every aspect of the code of the website and can ensure that best practices are always utilised when it comes to SEO.

SEO Friendly Structure

We ensure that the page structure is strategically planned and that landing pages are created for each of your key products or services. The folders are named with appropriate key words and added as permanent pages.

Fast page Load

Our simple platform is very low on size compared to other platforms such as Wordpress. We have stripped away unnecessary libraries and plugins to ensure the fastest page load times possible.

Responsive Layout

The design of the website scales across devices of all sizes. This is a very important requirement for search engines nowadays as mobile browsing has overtaken desktop browsing.

We ensure SEO best practices are used in every area of the website code.

This includes title and description meta tags, image alt tags, heading structure and more.

Quality website content to boost SEO 

Many website owners simply don't have enough text on their websites. 

Having a large amount of relevant content is the best thing you can do for your organic rankings. structuring this content so that it has optimised headings and it easily scannable is also extremely important 

A big focus of what we do is to assist our Clients getting quality content for their websites. 

Click here to find out about our Content Writing Services.

SEO Campaigns

If you are serious about achieving good search engine results, it is also necessary to have a backlink campaign for your website. It is also extremely important to use a reputable company to deliver this for you as there are many providers out there and not all of them are equal.

We partner with a reputable, Australian-Based company for SEO link-building campaigns. They are affordable and reliable. SEO campaigns are included with some of our support packages.

Find out how your website is performing

It's important to know how many people are actually visiting your website. 

So many website owners don't actually know how effective their websites are.

Through our support packages, we help you to monitor the effectiveness of your website through simple reports delivered to your inbox. We explain what's really going on and help you to understand how your website is performing.

We will work with you to develop ongoing strategies and ensure your website is continually improving.

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Search Engine Optimisation FAQs

 Do I need Search Engine Optimisation?

Yes. If you want your website to be found by potential customers, some degree of Search Engine Optimisation is required. The foundations of SEO are included in all of our website packages.

 Can you guarantee first-page rankings?

Unfortunately, there are no guarantees when it comes to SEO. However, we use a combination of different strategies and best practices to ensure the best results possible.

 What's the cheapest and most effective strategy for SEO?

Haring lots of quality content on your website. That's a huge focus of ours here at Help With Websites. We can help you get the best quality content for your website. Read more about our content creation services here.

 Do I need to pay for an SEO campaign?

Not necessarily. Some people are able to achieve good organic results simply by having a website that is set up correctly with a good amount of quality content. It can take a few weeks for your website to be indexed after it is launched, but after that time we can assess whether an SEO campaign is required.

 How long does it take to get good rankings?

If you have a brand-new website, it can sometimes take a few weeks for your website to be found and indexed by search engines. We can speed up the process by setting up a Google Search Console Account for you. Paying a little extra for an SEO Campaign is the way to get the fastest results.

 Why is quality website content effective for getting good rankings?

Search Engines such as Google are looking for useful information that is most relevant to what browsers are searching for. They want to serve up quality results to give their browsers the best answers to what they are looking for. 

Therefore, if you have lots of informative and interesting content on your website, your website will be more popular and rank better.

5 Things Your Website Should Have

Are you missing out on valuable opportunities to attract quality clients?

Download our outline of 5 things your website should have
(but probably doesn’t at the moment)

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